Best Practice Report

Q&A: The Economics Of Green IT

What Are The Financial Benefits Of Green IT?

February 10th, 2009
Doug Washburn, VP, Research Products
Doug Washburn VP, Research Products
With contributors:
Simon Yates , Onica King

Summary

Don't be fooled: Green IT is as much about the greenbacks as it is about reducing the environmental impact of operating IT and the business. In fact, financial motivation — not environmental motivation — is the driving force behind the pursuit of greener IT. So when asking yourself whether green IT has financial merits, the short answer is yes — but IT leadership must understand why and how this is achieved to invest time and capital wisely.

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