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For CIOs

Reset Your Technology Foundation For Customer Engagement

Beginner Level: Technology Practices For IT Transformation

February 1, 2018

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This report is part of "Act: Beginner Level" in The IT Transformation Playbook.

Why Read This Report

Companies establishing their technology priorities for the age of the customer face an uphill battle against legacy systems and outdated technologies. This report outlines the technologies that technology leaders should prioritize to kick-start customer engagement and lay the groundwork for continued growth including: web and mobile interfaces for customer engagement; data and analytics to understand customers; identity management to protect and serve customers; and cloud computing to move to the future of software.

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Table of Contents

  • Establish A Technology Foundation Primed For Growth
  • Focus On Four Technology Areas To Improve Customer Engagement
  • Recommendations

  • Use The Customer Life Cycle To Guide Technology Investments
  • Supplemental Material
  • Related Research Documents

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