TechRadar™: Marketing And Advertising Technology, Q1 2016

The Top Technologies Marketers Need For Their BT Agenda
February 11th, 2016
With Contributors:
Carlton Doty
Arleen Chien
Kasia Madej
and Tyler Thurston


Marketing technologies have changed dramatically in the last decade, with new solutions built to support the growing channels and touchpoints consumers are using to connect with brands across all stages of the customer life cycle. Marketing professionals

Want to read the full report?

This report is available for individual purchase ($2995).

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.