Data Snapshot

Technographics® Trends: More Consumers Go Online While Watching Television Every Year

November 16th, 2007
Ted Schadler, Vice President, Principal Analyst
Ted Schadler Vice President, Principal Analyst
With contributor:
Thomas Cummings

Summary

This Technographics Data Chart examines the multitasking habits of consumers who use the Internet while watching Television. Differences in yearly trends, generations, and online activities are explored using 2003 through 2006 Technographics Survey data.

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