Trends Report

The ECM Playbook Is Your Guide To A Rejuvenated Program Strategy

Executive Overview: The Enterprise Content Management Playbook

July 17th, 2020
Cheryl McKinnon, Principal Analyst
Cheryl McKinnon Principal Analyst
With contributors:
Daniel Hong , Hailey Colin , Peter Harrison

Summary

Enterprise content management (ECM) continues to evolve to services-driven platforms. Rapid changes in the technology and competitive landscape complicate businesses' objectives to grow revenue and serve their customers. This playbook outlines Forrester's outlook on ECM and provides tangible advice for enterprise architecture (EA) pros on keeping programs relevant. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy.

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