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For B2C Marketing Professionals

The Forrester Wave™: Content Marketing Platforms, Q2 2017

Percolate And Sprinklr Lead The Field With Brand Orchestration Vision

April 18, 2017

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Why Read This Report

In our 37-criteria evaluation of content marketing platform (CMP) providers, we identified the nine most significant ones — Contently, Kapost, NewsCred, Opal, Percolate, ScribbleLive, Skyword, Spredfast, and Sprinklr — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.

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  • Forrester Wave™: Content Marketing Platforms, Q2 '17

Table of Contents

  • CMPs Are Guardians Of Brand Governance
  • Three Types Of CMPs Fit Brands' Varied Ambitions
  • Content Marketing Platforms Evaluation Overview
  • Vendor Profiles
  • Supplemental Material
  • Related Research Documents

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