The Future Of Application Stores

What To Expect When Defining Your Mobile Consumer Road Map
July 23rd, 2010
Mark Mulligan
Ian Fogg
Annie E. Corbett
and Laura Wiramihardja


The application store market is still nascent, but it is evolving quickly. Apple reinvented the distribution of products and services on mobile phones, opening up direct-to-consumer opportunities for nontelecom companies. A plethora of new stores will try

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