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For Analyst Relations Professionals

The Massive Business Leadership Opportunity For Analyst Relations During A Pandemic

Deploy Mission-Critical Insight

August 4, 2020

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Why Read This Report

A pandemic shakes up a vendor and its analyst relations (AR), leaving AR uncertain about where to focus. Its instinct is to protect its existing AR program, which typically prioritizes influence. But a company beset by new threats or overwhelmed by new opportunities suddenly needs massive doses of strategic insight. AR departments and their leaders therefore have unprecedented opportunities to help to steer their companies through these disturbances — if they have the confidence to leave their out-of-date AR plans behind.

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Table of Contents

  • Pandemics Disrupt Vendor Business Conditions And Therefore AR
  • AR's Fundamentals Don't Change, But The Value It Delivers Does
  • Using FIAR To Douse Vendor Threats And Ignite Opportunities
  • AR's Help With The Vendor's Business Threats
  • AR's Help With The Vendor's Business Opportunities
  • Recommendations

  • Take The Massive Learn-Side Opportunity To Help Steer Your Company
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