Trends Report

The Three Rs Of Retail Robotics

Use Robots To Increase The Human Touch In Retail

February 20th, 2018
George Lawrie, Vice President, Principal Analyst
George Lawrie Vice President, Principal Analyst
With contributors:
Fiona Swerdlow , J. P. Gownder , Brendan Witcher , Luis Deya , Andrew Reese

Summary

There's no lack of examples of robots of humanoid appearance (think the LoweBot) that provide relatively limited service interactions with customers. Behind the scenes, both retailers and consumer packaged goods (CPG) brands have successfully deployed robots and robotic processes to relieve humans from the routine retail discipline, enabling them to focus more on the in-store theater and differentiated experience. This is a guide to retail and brand application development and delivery (AD&D) professionals to help them identify opportunities for robotics.

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