Chart Your Course Report

The AI Revolution In CX Measurement

12 AI Use Cases That Can Improve How CX Pros Track CX And Drive CX Action — And What CX Pros Must Do Now To Prepare

August 1st, 2018
With contributors:
Boris Evelson , Brandon Purcell , Harley Manning , Kjell Carlsson, PhD , Ben Salamin , Shayna Neuburg


AI technologies have the potential to make customer experience (CX) measurement programs more effective and efficient. CX professionals who don’t pay attention to the current AI revolution will be unable to leverage rapidly evolving vendor offerings and end up with laggard programs. This report identifies 12 promising use cases for AI in CX measurement programs and highlights what CX pros must do now to prepare for the rapidly approaching future.

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