The Business Impact Of Customer Experience, 2010

What A Higher Customer Experience Index Score Can Do For Revenue
November 19th, 2010
Jennifer Peterson
and Shelby Catino


To help customer experience professionals prove the business value of a better enterprise customer experience, we built simple models that show how revenue increases when a company's Customer Experience Index (CxPi) score goes up. Our models show that the

Want to read the full report?

This report is available for individual purchase ($1495).

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.