Vision Report

The Future Of Your Business Depends On Emerging Technology

Use Forrester’s LIFT Framework To Drive Real Differentiation

November 16th, 2018
With contributors:
Matthew Guarini , Bobby Cameron , James Staten , Nigel Fenwick , Nate Meneer , Christian Austin , Annika Gunderson , Patrick Carroll


Your business depends on a continuous supply of new technology to achieve its business goals. Beginners tend to approach this demand by fitting new technology to existing business needs. Advanced firms approach emerging technology opportunities in a very different way, which enables them to provide better customer and employee experiences and grow and innovate business models. CIOs should read this report to understand how to differentiate with emerging technology.

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