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For eBusiness & Channel Strategy Professionals

US Mobile Phone And Tablet Commerce Forecast, 2013 To 2018

Mobile Phone And Tablet Commerce Will Hit $114 Billion In 2014

May 12, 2014

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Why Read This Report

Forrester estimates that 29% of all online retail sales in the US will be transacted on smartphones and tablets by the end of 2014. Media goods (e.g., video, music, books), clothing, and consumer electronics account for the majority of the approximately $86 billion in mobile phone and tablet eCommerce sales, and an additional $28 billion will be sold on these devices in other categories such as travel and food-services/restaurant ordering, which are not part of Forrester's definition of online retail.

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Table of Contents

  • US Mobile And Tablet Commerce Begins Its Explosive Growth
  • Key Investments For Mobile And Tablet Commerce Growth
  • Supplemental Material
  • Related Research Documents

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