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For B2C Marketing Professionals

Uptake Of Online Gambling And Gaming In Europe

September 4, 2007

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Why Read This Report

With a low 4% online gambling trails the list of activities Europeans do regularly online. European online gamblers still show a very early adopter profile: young tech savvy males. Online games are more popular: About a quarter of online Europeans play single player games, and 10% at least weekly. Mobile games are played the most, about a third of mobile phone owners have used their mobile to play games ¿ albeit infrequently for most users.

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