Vendor Landscape: The Growing Demand For Vertical CRM Solutions
August 23, 2016
Why Read This Report
In the age of the customer, application development and delivery (AD&D) professionals who support customer relationship management (CRM) cannot afford failed technology initiatives. They increasingly deploy vertical CRM solutions to leverage industry-specific best practices, focus scarce technology management resources on innovation and differentiation, and decrease time-to-value. This report spotlights vertical CRM vendor solutions in seven industries and offers a decision framework for choosing the right type.
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Table of Contents
- CRM Is Core To The Delivery Of Differentiated Customer Experiences
- Answer Four Questions To Narrow The Vendor Field
- We Profile Seven Industry Solution Categories
What It Means
- Within Five Years, Vertical CRM Will Be The Preferred CRM Choice
- Supplemental Material
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