Report

Vendor Landscape: B2C Mobile App-Dev Shops For Large Enterprises

Most Providers Proclaim To "Show, Not Tell" — But Few Really Do
October 26th, 2016
With Contributors:
Bill Seguin
and Kara Hartig

Summary

Customer-obsessed firms want to nail mobile moments, but many lack a cohesive consumer mobile app strategy. All too often we see business-to-consumer (B2C) app strategies suffer from apps that have fragmented experiences, don't work properly, and don't do

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