Vendor Landscape: B2C Mobile App-Dev Shops For Large Enterprises

Most Providers Proclaim To "Show, Not Tell" — But Few Really Do
October 26th, 2016
With Contributors:
Bill Seguin
and Kara Hartig


Customer-obsessed firms want to nail mobile moments, but many lack a cohesive consumer mobile app strategy. All too often we see business-to-consumer (B2C) app strategies suffer from apps that have fragmented experiences, don't work properly, and don't do

Want to read the full report?

This report is available for individual purchase ($1495).

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.