Trends Report

Vendor Landscape: Digital Experience Platforms

Three Classes Of Vendors Tackle The Multichannel Experience Mandate

May 16th, 2016
Mark Grannan, Senior Analyst
Mark Grannan Senior Analyst
Danielle Jessee, Researcher
Danielle Jessee Researcher
With contributors:
Stephen Powers , Ted Schadler , Anjali Yakkundi , Allison Cazalet , Bill Nagel

Summary

Application development and delivery (AD&D) professionals need an array of software to create and manage the digital experience (DX). They must evaluate, implement, integrate, and build front-end experiences from a fragmented product landscape. Tech vendors try to help by bringing more complete digital experience portfolios to the market. In this report, we define the components of a digital experience platform, explore the vendors delivering these solutions, and provide insight into the approaches they take to enable the delivery of digital experiences. This report is an update of a previously published report. Forrester reviews and updates it periodically for continued relevance and accuracy.

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