Report

When And How To Start The Shift To Omnichannel Content

August 13th, 2018
With
Miriam Oesterreich
and Christine Turley

Summary

Marketers must abandon the content mindset of "do more, better." In 2018, the goal must be to "do smarter." Customers demand content that better answers their unique needs. Businesses demand more efficiency in content creation and sharing. The move to omn

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