Brief: Key Tech Trends That Serve Up Next-Gen Commerce

April 8th, 2016

With contributors:

Fiona Swerdlow , Sucharita Kodali , Lily Varon , Brendan Miller , Michelle Moorehead , Adam Silverman , Rebecca Katz , Nicole Lesperance

Summary

Meeting the ever-changing expectations of today's retail customer is a challenge, and eBusiness pros are forced to regularly ask, "What technologies do I need to care about today?" and "Am I using the right tools to achieve digital excellence?" This report provides insights into what eBusiness pros should focus on for the coming year based on key trends we see emerging from industry conferences, critical areas of technology developing in the market, and challenges retailers are sharing with us around better serving the needs of today's digitally savvy consumer.

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