Best Practice Report

Agile Software Leadership Drives Customer-Obsessed Company Success

Executive Overview: The Agile Software Leadership Playbook

January 8th, 2021
With contributors:
Andrew Dobak , Kara Hartig


More than ever before, companies are under pressure to deliver continuous value to their customers, and agile delivery practices have become part of the mainstream as a result. But it's becoming increasingly evident that application development and delivery (AD&D) leaders must actively work with their executive leadership to transform and scale their strategic approach to software. Forrester's agile software leadership playbook examines the practices, organizational structures, and technologies that support the agile enterprise. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance and accuracy.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.