Maturity Assessment

Assess Your Future Fit Technology Maturity

Your Organization’s Level Of Customer Obsession Predicts Your Tech Maturity

May 19th, 2023
Bobby Cameron, Vice President, Principal Analyst
Bobby Cameron Vice President, Principal Analyst
Fiona Mark, Principal Analyst
Fiona Mark Principal Analyst
Rachel Kwon, Researcher
Rachel Kwon Researcher
With contributors:
Frederic Giron , Michael Kearney , Kara Hartig

Summary

Forrester’s model for tech maturity derives directly from our customer obsession maturity research. Since 2015, Forrester has demonstrated the tight link between customer-obsession-defined demand for technology and IT’s current maturity. Your tech strategy must mature to enable your organization to successfully press forward on new market, experience, and operations opportunities. This assessment measures your organization’s level of future fit technology maturity by using scores across your organization’s overall business leadership, strategy, and operations. This determines whether your tech strategy is traditional, modern, or future fit.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.