Summary
Demand for business intelligence (BI) tools, technologies, and approaches is increasing across Asia Pacific excluding Japan (APEJ). Competitive pressures in both mature and growth markets across the region are driving investments in reporting and decision support to improve operational insights and efficiency. Widespread adoption of mobile technology and social computing has driven interest in visualization capabilities and real-time analytics. Finally, rapidly changing data privacy laws and regulations have forced organizations to implement more stringent information governance capabilities and processes. Despite growing demand, BI understanding and adoption vary wildly across APEJ. This report helps vendors understand the market dynamics and key challenges among organizations in the region so that they can translate the growth in BI-related spending into increased market share and sustainable revenue streams.
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