Case Study

Case Study: Pfizer Applies Capability Maps To Keep Its Multiyear Transformation Effort On Target

Jeff Scott
 and  two contributors
May 19, 2010

Summary

As business architecture (BA) continues to mature, architects are finding new ways to create value in and outside of IT. While many BA practices are working through the process of structuring a complete enterprise BA model, others are taking a more direct approach to applying BA tools and techniques to current business problems. Pfizer is one of those companies. Pfizer's US Commercial Operations business architect is applying capability mapping techniques to manage strategic alignment across numerous projects and initiatives. The goal is to ensure that by the end of the company's multiyear transformation effort, business stakeholders realize the vision they are expecting.

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