Trend Report

Collection: Learn From Direct-To-Consumer Disruption

Ryan Skinner
Sarah Dawson
Sep 08, 2020

Summary

Consumer-facing brands should use this collection of research on best practices from direct-to-consumer (DTC) disruptor brands to inform their own marketing and commerce strategies. DTCs have upended traditional consumer expectations, forcing incumbent brands to adapt through innovation and acquisition. As they craft their own brand’s DTC journey, B2C marketers and commerce leaders must understand how DTC brands have succeeded in reimagining relationships, driving massive customer acquisition, and pushing the boundaries of convenience, quality, and trust. Read the recommended research and schedule an inquiry for further help.

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