Trends Report

Consumers Are Connected; Your Company Isn't

The State Of Emerging Technology In Digital Experiences

August 13th, 2018
MC
Mike Chirokas
With contributors:
Martin Gill , Erin Sellers , Rachel Birrell

Summary

Customers are more connected than ever, yet businesses have been slow to adopt the same devices, platforms, and channels to meet consumers where they are. To help digital business strategy professionals benchmark their use of mobile and emerging technology against the technology that their customers and other firms use, we surveyed 147 digital executives in Forrester's H2 2017 Global Mobile Executive Online Survey.

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