Trends Report

Digital Experience Is Part Of Your Job

Monitoring Pros Must Help Deliver Great DX With A Strong Digital Experience Monitoring Strategy

August 31st, 2021
Will McKeon-White, Senior Analyst
Will McKeon-White Senior Analyst
With contributors:
Maxie Schmidt , Lauren Nelson , Allen Bonde , Tyler Brown , Karen Traikovich

Summary

Digital experience monitoring (DEM) is key to understanding how digital users are interacting with your services. Business users own the digital experience (DX) strategy, but they’re beholden to monitoring professionals to derive insights for feedback and improvement. In the modern digital age, infrastructure and operations (I&O) and the business must work together to understand service popularity, responsiveness, and faults. Without this customer experience (CX) collaboration, enterprises risk losing customers to competitors with better-thought-out workflows.

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