Trends Report

Digitally Remaster Your Supply Chain

CIOs Must Transition Now From Fragile Supply Chain To Resilient Supply Network

September 18th, 2020


The first wave of digital disruption enabled brands to sell directly to online consumers — and even allowed manufacturers to engage directly with industrial customers. But now we can use machines to help accelerate and scale response to fluctuations in demand and supply. Companies can share information within a network securely and privately, transforming traditionally brittle hierarchical supply chains. This report shows CIOs, in B2B as well as B2C companies, how to engage new technologies to boost customer experience and long-term value from supply networks.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.