Best Practice Report

The Forrester Digital Experience Review™: EMEA Mobile Banking Apps, Q2 2022

Intesa Sanpaolo Leads With Valuable Features And Strong User Experience

June 21st, 2022
Kerstin Wehmeyer, Researcher
Kerstin Wehmeyer Researcher
Karine Cardona-Smits, null
Karine Cardona-Smits
Melissa Chaudet, null
Melissa Chaudet
With contributors:
Oliwia Berdak , Senem Guler Biyikli, PhD , Nicola Shorten , Carine Lam , Sam Bartlett

Summary

Mobile apps have become the channel of choice for millions of banking customers. To gauge how effective and easy the different mobile banking experiences are, we evaluated the smartphone apps of 13 banks across EMEA. This report identifies leaders in mobile banking functionality and user experience (UX) and shares best practices that digital and customer experience (CX) professionals can learn from.

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