Data Snapshot

European Consumers Are Interested In Nontraditional Delivery Options

March 31st, 2023
Nicole Murgia, null
Nicole Murgia
With contributors:
Fiona Swerdlow , Taylor Hansen

Nine percent of French and 10% of UK online adults who use in-store pickup say they use it because they don’t have a good or safe place for a package to be delivered. Retailers should analyze the feasibility of offering alternate pickup locations for customers who can’t get to one of their stores. This snapshot reviews Forrester’s data on French and UK consumer interest in alternate delivery (i.e., non-home delivery) options like collecting a purchase from a nearby locker, convenience store, or other third-party location.

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