Trends Report

Five Key Trends That Will Shape Your Content Services Strategy In 2024

April 29th, 2024
Cheryl McKinnon, Principal Analyst
Cheryl McKinnon Principal Analyst
With contributors:
Glenn O'Donnell , Stephanie Balaouras , Paige Ludl , Kara Hartig

Summary

Five trends are shaping the enterprise content management (ECM) market: 1) generative AI (genAI), 2) renewed focus on governance and security, 3) content platforms’ role in the digital workplace, 4) extension of content platforms to adjacent markets, and 5) business leaders’ influence on technology decisions. Technology leaders should read this report to understand the impact of these trends and ways to prepare for it.

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