Trends Report

Forrester Infographic: Make Software Central To The Structure Of Innovation Delivery

July 30th, 2019
Randy Heffner, null
Randy Heffner
With contributors:
Diego Lo Giudice , Margo Visitacion , Christopher Condo , Brian Hopkins , Christopher Mines , John Rymer , Duncan Jones , Abigail Livingston , Katie Hampton , Shayna Neuburg


Digital turns enterprises into software businesses: Every business strategy or activity requires software. So whether your organization is disrupting markets or playing catch-up, application development and delivery (AD&D) leaders must act as change agents to help reinvent the structural relationship between business change and software change. Centering on the criticality of software to digital transformation, this infographic outlines the major elements and structure of the new innovation model, supporting AD&D leaders as they drive change in their organizations.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.