Trends Report

Forrester Infographic: The State Of The Mortgage Journey In Australia, 2021

November 17th, 2021
With contributors:
Michael Barnes , Seles Sebastin , Bill Nagel


Australian mortgage borrowers use a mix of touchpoints to research and purchase home loans. While brokers are the most important factor driving borrowers’ final purchase decisions, Australian online adults are also applying for mortgages digitally. Nearly four in 10 Australian online mortgage borrowers applied for home loans via digital-only lenders; the majority who did so were 40 or older.

Want to read the full report?

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.