Trends Report

Forrester's Videoconferencing Strategy Framework

February 14th, 2014
Philipp Karcher
With contributors:
Peter Burris , Kelsey Murphy


The business value of videoconferencing is changing as organizations move beyond justifying the technology based on travel avoidance to enhancing collaboration and improving business outcomes. As employees and consumers increasingly use the technology, it is more important than ever to have a strategy that considers people's needs and has clear business objectives and stakeholder support. This report for CIOs and the collaboration leadership team offers a framework you can use to assess your maturity or articulate your videoconferencing strategy using Forrester's proven POST — people, objectives, strategy, technology — methodology.

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