Data Overview Report

How Digital Business Leaders Prioritize Emerging Tech, 2023

Emerging Tech Dominates Digital Agendas — But Some Countries Fall Behind

February 7th, 2024
With contributors:
Oliwia Berdak , Hannah Bradbury , Sam Bartlett

Digital leaders lean on emerging technology to drive differentiation for their firms. But this is far from universally performed, with some countries lagging behind others and large disparities between industries. Digital leaders should take note — it is one thing to prioritize emerging tech but quite another to equip your teams with the capabilities and skills to execute. This report breaks out insight from Forrester’s Digital Business Strategy Survey, 2023, to guide digital leaders on how others in their region or industry are prioritizing emerging technology evaluation and investment.

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