Traditional approaches to security communication are limited to perfunctory one-off training sessions that fail to take customers, regulators, and other external stakeholders into account and rarely effect long-term behavioral change. To overcome this, build a human-centric security program following a four-step plan. Make it successful, and move away from point-in-time tactical engagement activities and build a strong culture at four distinct levels up, across, and down your organization. When it comes to crunch time, choose transformative initiatives that engage hearts and minds to ensure that your stakeholders are not only aware of security, but understand why it’s important.