Introducing The B2B Digital Audience Framework

June 2nd, 2021


In this report, we introduce the B2B Digital Audience Framework, define digital audiences and explain why they matter, and describe the building blocks of digital audiences and the five foundational types of digital audiences for effectively managing digi

Want to read the full report?

This research is not available for purchase at this time.

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.