How To Report

Jump-Start Your Retail IoT Journey

September 26th, 2023
With contributors:
Lauren Nelson , Brendan Witcher , Arthur Ross , Marissa Fritz


Retail firms can use IoT solutions to address rising customer expectations and deliver differentiated shopping experiences. IoT deployments in retail often include enabling cashierless payments, optimizing store environments, enhancing mobile applications, or powering emerging applications including computer vision or augmented reality. In this report, we discuss steps retail firms can take to jump-start their IoT journey by bridging retail IT and operations stakeholders to identify and deploy relevant use cases that transform customer engagement, enhance operations, and address strategic priorities.

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