Summary
Applications give digital businesses the software assets they need to win, serve, and retain customers in the face of fierce competition and escalating customer expectations. Improving application delivery speed and quality is a central imperative for application development and delivery (AD&D) leaders. This report describes how they fund a transformation while keeping the lights on by reducing costs, boosting project-level return on investment (ROI), increasing digital business revenues, and accelerating business benefits. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy. This update factors in new customer experience data and additional business justifications.
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