Summary
Experience research repositories (ERRs) help organizations more effectively organize, access, and socialize insights and data, thus reducing waste, increasing productivity, and improving engagement. To access these benefits, you’ll have to select from a diverse set of vendors that vary by size, functionality, and specialization for different types of buyers and users. Customer experience (CX), research and insights, and product professionals can use this report to understand the value they can expect from investing in an ERR and to select vendors most appropriate for their specific needs.
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