Offering Dashboard: Non-Recurring Revenue

January 1st, 2018

Summary

Product managers and marketers rely on metrics to assess the current state and predict the future health of their offerings. Product teams use customized product dashboards to track not only product performance but also marketing and sales enablement effectiveness. This report outlines the components of a dashboard to monitor performance of non-recurring-revenue offerings, document the contribution of marketing and sales enablement, and gather data necessary to make decisions to drive profitable growth.

Want to read the full report?

This report is not available for purchase at this time.

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.