Trends Report

One Medical’s Intense Focus On The Patient Journey Fixed Broken Healthcare Experiences — And Yielded Rapid Growth

February 11th, 2020

Summary

More than half of US online adults have encountered some type of setback or frustration with their healthcare. One Medical leads with human-centered design to create experiences that meet the wants, needs, and behaviors of their customers. The company’s digital platforms optimize experiences to help solve clinical problems – and streamline operational processes. The mobile app facilitates communication and engagement for more convenient, cohesive, and proactive care. One Medical’s focus on the patient journey and hybrid experience has yielded rapid growth and expansion.

Want to read the full report?

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.