Organizing For Sustained Innovation

This report identifies the resources and skills technology management organizations require to successfully manage sustained innovation and establish innovation policies and practices that drive business value, support business strategies, and help every employee feel comfortable engaging in innovation activities. It identifies staffing models and skill sets for assuring sustained innovation's success. Few new skills will be required, but many firms face the challenge of establishing an innovation culture. And although certain conditions may necessitate CIOs investing in dedicated R&D teams, most CIOs should focus on funding the building and testing of prototypes through varying resources — to validate new opportunities without investing in a dedicated R&D function. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.