Best Practice Report

Partner Segmentation Matrix Deep Dive: Performance Metrics

January 2nd, 2019

Summary

By grouping partners by their performance and growth potential, suppliers can be prescriptive about engagement, development, and investment. Selecting the right performance metrics is critical to the success of the partner segmentation process. Consider the supplier’s business goals, industry and partnership model before deciding how to gauge partner performance. In this report, we take a closer look at three categories of metrics that are commonly used to gauge a partner’s performance.

Want to read the full report?

Contact us to become a client

This report is available for individual purchase ($1495).

Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.