Summary
A new dawn is on the horizon in healthcare. Equipped with new digital capabilities and pressured by new consumer expectations for personalized, convenient experiences, healthcare organizations face a predicament — act now and stay afloat, fail to act and get consumed by the competition, or risk financial ruin. With a looming recession, new entrants in the healthcare space, and familiar constraints like staffing shortages, chronic disease prevalence, and supply chain issues, healthcare organizations are thrust once again into the spotlight — and they must act now to meet consumer demands and preserve business viability. This report explores Forrester’s predictions for healthcare in 2023.
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