Security Needs To Accelerate Into The Age Of The Customer Or Risk Marginalization

The age of the customer is redefining business challenges for organizations of all types. Companies are becoming "obsessed" in an attempt to win, serve, and retain customers, because these customers have tremendously more power to learn about and switch to competitors. Security and risk (S&R) professionals have to realize that this new business environment represents a fundamental challenge for their function, and it's not something they can address with the same old control processes and models. The desire to do business on the customer's home turf means that innovation has become crucial; technology adoption cycles have shortened to such an extent that S&R leaders are being asked to enable new and emerging solutions before they have reached maturity. It's time to understand how security can operate within this new age and why security is fundamental to your organization's success.