Data Snapshot

Technographics® Survey Highlights: North American Retail Online Survey, Q1 2008

Jacqueline Anderson
 and  one contributors
Jun 25, 2008

Summary

This highlight deck summarizes the key findings from the Q1 2008 Retail Online Survey. The survey covered consumers¿ personal financial situations; online spend for various retail product categories; purchasing channels (online/offline) used for various retail product categories; research online, buy offline behavior; in-store self-service technology usage and adoption; usage and attitudes toward online customer ratings/reviews on retail Web sites; retail site personalization; and alternative online payment system awareness and usage.

Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
  • Stay ahead of changing market and customer dynamics with the latest insights.
  • Partner with expert analysts to make progress on your top initiatives.
  • Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($395).