Toolkit

The B2B Sales Training Thoroughness Toolkit

 and  four contributors
May 14, 2024

Summary

How much sales training is the right amount? While adult learning within B2B organizations should be tailored to the role, tenure, and learning preferences of its participants, Forrester research consistently supports the value of leaning into robust, thorough readiness exercises for both new and tenured sales professionals. This toolkit aligns our research data with best practices that revenue enablement leaders can employ throughout the B2B sales talent lifecycle.

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