Trends Report

The DNA Of The Chief Digital Officer

What To Look For When Hiring A Digital Leader

February 11th, 2014
With contributors:
Martin Gill , Peter Burris , Nancy Wang

Summary

While it’s crucial for strong CIOs and CMOs to work in tandem to drive firms into the age of the customer, the job of chief digital officer (CDO) has recently emerged as a new role on the leadership team; organizations are seeking to enhance their digital capabilities by hiring an executive with competencies that bolster their digital strategy, marketing, and technology. CIOs can use this guide to help shape the technology leadership skills needed to support digital transformation and business technology.

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