Summary
Banking customers continue to do more, want more, and expect more in their mobile banking apps. Some leading banks and fintechs are updating functionality and improving user experiences to meet evolving demand, but many US banking providers still struggle to keep up with customers’ needs and behaviors. To gauge mobile banking experiences in the US, we evaluated eight banks’ mobile apps. This report lays out where these companies excel, where they fall short, and how bank executives and their teams can improve their own mobile banking efforts.
Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
- Stay ahead of changing market and customer dynamics with the latest insights.
- Partner with expert analysts to make progress on your top initiatives.
- Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($1495).