The Forrester Organizational Design Toolkit

August 4th, 2021
Adele Sweetwood, null
Adele Sweetwood


A structured approach to the organizational design process ensures that decisions are made in the context of organizational growth objectives along with the key activities and deliverables that drive effective organizational design. In this research toolkit, we compile essential Forrester research, tools, and templates to support marketing leaders in assessing and structuring their marketing organization.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.